Sergio Cerruti
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Biografía
- His unmistakable style, simple and universal at the same time, is one of the secrets of success of the “Man in Black” – name done to his dark image and imaginary -, a talent exploded since his youth and which allowed to assert himself quickly as DJ and..His unmistakable style, simple and universal at the same time, is one of the secrets of success of the “Man in Black” – name done to his dark image and imaginary -, a talent exploded since his youth and which allowed to assert himself quickly as DJ and producer on the international scene. Great music connoisseur and with a noticeable artistic-managerial background, in 2003 he decided to set up a music label called Just Entertainment which after a few months signs contracts with DJs, bands and singers from all over the world. In 2005 he gets an official award thanks to the compilation of his friend and business partner DJ Claudio Coccoluto positioned at the n° 1 on the sales chats for four weeks. In the same year, he also gets a nomination at the Miami WMC for “Du What U Du”, a production signed the previous year by an artist called Yoshimoto and also DJ Andy Caldwell. In 2006 the single “The Creeps” by Camille Jones suddenly become first in the UK top chart (where it remains for more than 2 weeks). The single entered the top charts in the whole Europe for several time and sold more than 100.000 copies. Several artists signed with Just Entertainment and her two sublabel (J Records, the Dance label and It Records, the Club label) and several are the compilations he carried on mixing as “Pineta”, “Milano Marittima”, as “Sexy” and “Xueño”. Through Just Entertainment, he can give into his persisting push to challenges and new goals. Easy-going and pert, ironic and scratched, eclectic and egocentric, he never loses the chance of getting into the minds of the people that he meets, interpreting every style and converting it into an extraordinary journey between music and sound.